About

If Picasso represents art as an icon then certainly everyone recognizes Mozart as the guy for classical music — but does it go any further than that? Do we fall off the cliff after Bach, Beethoven and Mozart? Yes, unfortunately, we do.

Recently I was talking to someone who didn’t know who Mahler was, or Leonard Bernstein (how quickly they forget..). So many great composers really could have been painters with their sound colors so incredibly visual like Debussy, Mahler — really all of them.

Maybe if we just packed it all away into sound museums there would be a world of people who would go and watch holographic concerts. There could be the Brahms Experience, the Hall of Haydn, the Talking Bartok — well you get where this goes.

Keeping classical music alive is a labor of love — 50% labor and 50% love. You can’t have one without the other.

So where do we go from here?

We start by incorporating or re-incorporating the words of classical music into the language of the general public. This will generate a natural curiosity to experience the music. Historically language is the technology that stimulates thought—this is where we want to go—into the minds of the many, that is where the awareness of classical music needs to go in order to continue to expand and survive into the future of culture. 

Take it to the streets! See you there!